How I built it
An AI focus group
250 AI business owners, all different, react to an idea or an advert and say what they really think, before a penny is spent on it.
The problem
You only find out how an idea or an advert lands once you've paid to put it out there. Real focus groups are slow and expensive, so most small businesses never run one.
What I built
A panel of 250 AI business owners, every one different: trade, size, region, role, how the money's looking, and how much they trust AI, salespeople and anything new. Put an idea or an advert in front of them and they react, talk it over around tables, and some change their minds.
How it works
- 1
First reactions
Every owner reacts on their own first: like it, unsure or no, with a short reason and the question they'd ask.
- 2
Round-table talks
They're seated at tables of about ten and talk it over for three rounds, replying to each other by name.
- 3
Questions get real answers
A host answers their questions from the facts you've supplied. If it can't, the session pauses and asks you.
- 4
The verdict
Final reactions, who changed their mind and why, the top objections and what would win them over, broken down by size, role and trade, with a written report. It takes about ten minutes.
What it uses
- AI personas built with Claude
- GPT-5 Mini
- Next.js
- Postgres
What something like this could do for your business
Test an advert, an offer or a price rise on a panel built to match the people you sell to, before you spend a penny on it.
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See how it worksLet’s have a chat
Tell me a little about your business and I’ll come and see you. I work with businesses in Braintree, Chelmsford and the surrounding areas.
Or call 07733 260092 or email david@rabbitrabbit.com
No hard sell. If there’s nothing worth fixing, I’ll say so.